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The Optrua Blog
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How to Write a Dynamics 365 CE Plugin
How to Write a Dynamics 365 CE Plugin walks you through building custom .NET assemblies that extend your CRM’s business logic. In this tutorial, you’ll set up your development environment, author your plugin in Visual Studio, register it with the Plugin Registration Tool, and deploy it to your Dynamics 365 instance, ensuring reliable execution and maintainable code.

Ryan Redmond
7 min read


Technology Roadmap: Your Ticket to Innovation
A well-defined Technology Roadmap is more than a plan—it’s your guide to innovation. In this blog, we break down how a strategic roadmap helps align technology investments with business goals, prioritize initiatives, and create a clear path to digital transformation.

Ryan Redmond
8 min read


Employee Engagement: The Key to Business Success
Behind every successful business is a motivated team. In this blog, we explore why employee engagement isn’t just a nice-to-have—it’s a key driver of business success. Learn how to create a workplace culture that fuels productivity, fosters loyalty, and directly impacts your bottom line.

Ryan Redmond
9 min read


Modern CRM Adoption: Leverage Low-Code Tools and Expert Guidance
Modern CRM goes beyond out-of-the-box software—it demands rapid customization and expert support. Leverage low-code Power Platform tools to tailor Dynamics 365 CRM, and rely on seasoned consultants to ensure strategic alignment, smooth adoption, and lasting efficiency.

Ryan Redmond
11 min read


Digital Tools for Employee Engagement: Finding the Right Balance
Employee engagement technology can be a game-changer—boosting communication, recognition, and connection in today’s digital workplaces. But when overused or poorly managed, it can also lead to burnout and disengagement. This blog explores both sides of the coin and offers strategies to make tech a true ally in your engagement efforts.

Ryan Redmond
8 min read


CRM for Small Business: Tailoring Your CRM Customization for Success
CRM Customization is the key to making Dynamics 365 CRM fit your unique business needs. By leveraging low-code Power Platform tools and expert guidance, you can rapidly configure workflows, data models, and integrations without heavy developer lift. Discover how strategic CRM Customization boosts user adoption, streamlines processes, and lays the foundation for scalable, long-term growth.

Ryan Redmond
10 min read
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