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The Optrua Blog
Get practical tips for
Microsoft CRM, AI,
Power Platform, and more.


Technology Roadmap: Your Ticket to Innovation
Discover how a technology roadmap can help you implement innovative technology solutions. Demystify the process & prioritize lasting value o
Ryan Redmond
May 14, 20246 min read
23 views


Employee Engagement: The Key to Business Success
Discover the secrets to business success in our Employee Engagement series. Explore strategies, technology's role, and the impact on product
Ryan Redmond
Apr 23, 20246 min read
16 views

Modernizing CRM with Low-Code Tools and Expert Guidance
With low-code tools and expert guidance, businesses can tailor their CRM solutions to meet their unique needs, ensuring user-centric designs
Ryan Redmond
Apr 9, 20249 min read
25 views

CRM for Small Business: Boosting ROI Through User Adoption
Explore how crucial user adoption is for a new CRM system’s effectiveness. It impacts data integrity, decision-making, customer relationship
Ryan Redmond
Jan 30, 202413 min read
18 views

Gaining Insights into AI's Influence: A Historical Look at Technological Revolutions
Discover the AI Revolution: Past, Present, and Future by Embracing Growth and Data Quality for Success in the AI Age
Ryan Redmond
Sep 18, 20235 min read
10 views

From Hype to Tangible Impact: The True potential of the AI Revolution
Hype vs. Reality - The dawn of the AI revolution is upon us, and it's a time filled with both fear and excitement. While media hype paints a
Ryan Redmond
Sep 5, 20235 min read
16 views


Free eBook: The Power of Customer Journey Mapping
The modern business landscape is becoming increasingly competitive, and companies are constantly seeking ways to differentiate themselves fr
Ryan Redmond
Apr 3, 20232 min read
7 views


What Does Microsoft CRM Cost in 2025? Understanding Licensing and Pricing
What Does Microsoft CRM Cost? It depends. From $65/user to enterprise-scale investments, get a full breakdown of licensing and pricing.
Ryan Redmond
Dec 15, 20225 min read
28 views


Compare Microsoft Dynamics 365 Sales Licenses
Microsoft Dynamics 365 Sales Licensing can be confusing. This blog compares the different Microsoft Dynamics 365 Customer Engagement (“CE”)
Ryan Redmond
Nov 21, 20223 min read
34 views
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