top of page

These teams don't gamble on their CRM. Instead, they partnered with Optrua.

Real Results

No long-term Contracts.

Cancel Anytime.

working in AI digital technology

Your CRM Should Be a Catalyst – Not a Chokepoint

The Optrua Care Plan solves that. We proactively maintain, enhance, and support your Microsoft Dynamics 365 CRM—so your team can move faster, stay aligned, and focus on closing deals. No full-time hires. No drawn-out projects. Just ongoing momentum.

Most CRM systems stall out after go-live. Fixes take too long. Teams stop using it. Small issues stack up until the system becomes a source of frustration instead of a driver of growth.

Which Plan Fits Me Best?

Three Plans.  One Goal: Keep CRM Working for Your Business

Whether you're just getting started, scaling your sales organization, or running a complex multi-team operation—there’s an Optrua Care Plan built to match your size, systems, and stage of growth.


Choose the plan that works best for you:

OCP Chart.jpg
Want to share this with your team? 
Ai image of futuristic technology

You’re in Good Company

Before working with Optrua, Advantage Design Group was struggling with a poorly implemented CRM: database alerts, rising storage costs, misaligned sales processes, and zero visibility for leadership. Their internal IT team lacked Dynamics 365 experience, and sales opportunities were falling through the cracks.

With the Optrua Care Plan, they transformed that chaos into clarity. We cleaned up their system, automated their sales process, empowered their internal admin, and helped leadership regain control.

The result?

80 percent increase Icon

An 80% increase in lead capture, better sales performance, and real operational savings—all without blowing the budget or overwhelming the team.

Catherine Swingle, COO Advantage Design Group
Optrua Favicon

"We’ve had an 80% increase in lead capture. Not only are we saving money, we’re making more."

~Catherine Swingle, COO Advantage Design Group

What You Get — and Why It Matters

Your CRM Team, Without the Overhead

You don’t need to hire a full-time CRM admin, developer, and business strategist to keep your system running at its best. With the Optrua Care Plan, you get a fully developed CRM team—ready to maintain, enhance, and evolve your Dynamics 365 environment without adding headcount.

You don’t need to hire a full-time CRM admin, You stay in control of priorities. We handle the details, execution, and follow-through— you get continuous improvement month after month.

What You Get
Why It Matters

Monthly Enhancements

Your CRM keeps evolving—new features, better workflows, smarter automation.

Strategic Roadmap Planning

You call the shots; we organize, advise, and execute so your CRM evolves on your terms.

Dedicated Experts on Call

You get a real team who knows your system—not a support queue or chatbot.

Weekly Progress Reviews

Transparent weekly updates that keep priorities aligned and action items moving.

Custom Dashboards & Reporting

Stop guessing. Accurate dashboards spotlight issues early—before they impact revenue or customer experience.

User Adoption Support

CRM shouldn't be a chore. We provide targeted training and make smart changes that boost everyday engagement.

Proactive CRM Maintenance

Avoid system slowdowns and errors before they disrupt your team.

Before / After Comparison

Your CRM Team, Without the Overhead

You don’t need to hire a full-time CRM admin, developer, and business strategist to keep your system running at its best. With the Optrua Care Plan, you get a fully developed CRM team—ready to maintain, enhance, and evolve your Dynamics 365 environment without adding headcount.

Before
After

You keep asking, “Why isn’t this working better?”

You start asking, “What should we improve next?”

Sales reps avoid CRM or build their own workarounds

Your CRM becomes usable, fast, and tailored—so reps actually use it

Leads fall through the cracks due to poor follow-up or system gaps

Automations and process fixes help capture more revenue and reduce leakage

Business processes feel clunky, outdated, or time-consuming

Inefficiencies are identified and eliminated with streamlined workflows

Internal team is unqualified or stretched thin

An expert CRM team supports you without adding headcount

No visibility into pipeline, activity, or customer engagement

Real-time dashboards and custom reports drive smarter, faster decisions

Issues go unresolved or take weeks to fix

Problems are handled quickly with SLA-backed response times

CRM improvement backlog keeps growing

Enhancements are delivered monthly—based on your priorities

You rely on IT for every little change

Business teams get direct access to a dedicated CRM partner

Features are underused or forgotten

Smart training and Quick Launches turn features into value

CRM isn’t aligned with how the team works

Strategic roadmaps keep the system evolving with the business

No time for planning—just putting out fires

Regular reviews and proactive planning keep momentum going

CRM requests sit in IT’s backlog for weeks or months

A dedicated CRM team gets things done—on your timeline

Fear of breaking something stops progress

We reduce risk by owning the roadmap, testing changes, and guiding execution

Every improvement feels like a separate project

You get continuous progress without the project overhead

You're not sure what to fix, or where to start

We help identify risks and opportunities, and you stay in control of the priorities

Leadership feels stuck—big investment, low impact

Monthly improvements turn CRM into a high-return, evolving asset

Let’s Take CRM Off Your Plate

We’ll keep your Dynamics 365 CRM sharp, stable, and strategically improving—so you and your team can focus on what really matters: driving revenue and delivering a standout customer experience.

Man+watching+train
bottom of page